Developing a multi-brand Employer Brand, feat. Ryan Hemmant

Developing a multi-brand Employer Brand, feat. Ryan Hemmant
Developing a multi-brand Employer Brand, feat. Ryan Hemmant

Ryan Hemmant joined Chris on this episode of the Employer Bland podcast. ️Ryan is the TA Operations Manager / Recruitment Marketing Manager at Aviv Group — a multi-brand European Property Tech giant.

Ryan's job responsibilities are quite extensive, as he has to manage various areas of the company, including talent acquisition, recruitment operations, recruitment marketing, and employer branding. Additionally, he has to ensure that he tailors his strategies and decisions to suit each brand's unique identity, rather than adopting a one-size-fits-all approach.

He is uniquely positioned to understand the cause and effect of almost every recruitment pillar. His insights on employer branding are always with consideration for the other pillars they engage with, and that's what makes talking to him so insightful.

In the chat, Chris and Ryan delved into two or three main areas, including;

  • Developing a multi-brand 'Group' employer brand.
  • The importance of a seamless candidate journey/experience and why your employer brand strategy will fail if this isn't prioritised.
  • Actionable insights + lots more!

A huge thanks to Ryan, we hope you enjoy it!


Resources

https://www.linkedin.com/in/ryanhemmant/